Stories help us understand our world. They connect people to places, cultures to communities, and the past to the future.
We’re delighted to announce that EarthLearn and EarthMuseum are now part of the newly defined The EarthMuseum Group, bringing together our educational programmes, heritage platforms and storytelling technologies under one shared vision.
Our vision is simple: a world where shared human understanding and global equity are driven by stories deeply connected to their places of origin.
As our work has grown, so has the need for a clearer identity that reflects everything we do. The EarthMuseum Group now brings together:
EarthLearn – interactive learning resources that help young people explore global issues through real places and real stories.
EarthMuseum – a free platform reconnecting heritage, culture and nature with the places where those stories belong.
EarthHero – the spatial storytelling technology that powers our mapping and engagement tools.
EarthBespoke – customised storytelling platforms for organisations, destinations, cultural institutions and communities.
At the heart of our new identity is our gecko footprint mascot.
Small but remarkable, the gecko carries a lineage stretching back through deep time. Found in stories and traditions across the world, geckos are often seen as symbols of resilience, adaptability and connection. Their ability to move effortlessly between environments reflects how we bring together natural heritage, cultural heritage and digital innovation.
Our gecko footprint now serves as our logo icon, reminding us that every story leaves its mark on the Earth.
While our brand is evolving, our purpose remains unchanged: to make global stories more accessible, to help learners understand the world around them, and to ensure that every place has a story and every story deserves its place.
We are incredibly grateful to the schools, museums, communities, creatives and partners who have supported us so far, and we’re excited to continue this journey together under The EarthMuseum Group.
The EarthMuseum Group
Scaling global impact through storytelling.
